{"id":13190,"date":"2016-04-29T09:30:02","date_gmt":"2016-04-29T07:30:02","guid":{"rendered":"http:\/\/digital-lion.com\/?p=13190"},"modified":"2021-02-06T10:36:24","modified_gmt":"2021-02-06T09:36:24","slug":"porque-las-infografias-son-imprescindibles-para-tu-marketing-de-contenidos","status":"publish","type":"post","link":"https:\/\/carlosmarca.com\/porque-las-infografias-son-imprescindibles-para-tu-marketing-de-contenidos\/","title":{"rendered":"\u00bfPorque las infograf\u00edas son imprescindibles para tu Marketing de Contenidos?"},"content":{"rendered":"\n

Importancia de las infograf\u00edas<\/h2>\n\n\n\n

Las  infograf\u00edas es una de las t\u00e9cnicas que se ha puesto muy de moda en los \u00faltimos a\u00f1os. Es cada vez m\u00e1s f\u00e1cil mantener interesado al consumidor gracias a estas t\u00e9cnicas, es por eso que las infograf\u00edas, pasaron a ocupar un lugar imprescindible en una estrategia de marketing de contenidos.<\/p>\n\n\n\n

Las infograf\u00edas son unas de las herramientas m\u00e1s gr\u00e1ficas y donde m\u00e1s se puede aplicar la creatividad en una gran variedad de temas, todas ellos dentro de las tendencias digitales en auge. Desde mediados del 2010 a\u00f1o se empezaron a viralizar las primeras infograf\u00edas. Los vol\u00famenes de b\u00fasqueda se han incrementado en un 900% a nuestros dias.<\/p>\n\n\n\n

\"infografias<\/a><\/figure><\/div>\n\n\n\n

 <\/h2>\n\n\n\n

\u00bfPor qu\u00e9 utilizar las infograf\u00edas?<\/strong><\/h2>\n\n\n\n
  • Son m\u00e1s Visuales: El 90% de la informaci\u00f3n llega m\u00e1s r\u00e1pido al cerebro por su gran car\u00e1cter visual.<\/li>
  • Son Virales: Estas son f\u00e1ciles de propagar por las distintas redes sociales de una forma muy r\u00e1pida.<\/li>
  • Beneficios SEO: Debido a su naturaleza las infograf\u00edas generan mucha cantidad de links externos, esto favorece el posicionamiento de marca en los principales motores de b\u00fasqueda.<\/li>
  • Backlinks: Una infograf\u00eda puede ser una manera muy eficaz de obtener un backlink. Un elemento gr\u00e1fico bien construido anima a las personas a compartir infograf\u00edas en redes c\u00edrculos sociales de mayor inter\u00e9s y proporcionan un backlink a su web o blog.<\/li><\/ul>\n\n\n\n

    <\/p>\n","protected":false},"excerpt":{"rendered":"

    Importancia de las infograf\u00edas Las  infograf\u00edas es una de las t\u00e9cnicas que se ha puesto muy de moda en los \u00faltimos a\u00f1os. Es cada vez m\u00e1s f\u00e1cil mantener interesado al consumidor gracias a estas t\u00e9cnicas, es por eso que las infograf\u00edas, pasaron a ocupar un lugar imprescindible en una estrategia de marketing de contenidos. Las […]<\/p>\n","protected":false},"author":3,"featured_media":14322,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"_vp_format_video_url":"","_vp_image_focal_point":[],"footnotes":""},"categories":[53,147],"tags":[184,155,46,156,56,59,55,157,158],"_links":{"self":[{"href":"https:\/\/carlosmarca.com\/wp-json\/wp\/v2\/posts\/13190"}],"collection":[{"href":"https:\/\/carlosmarca.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/carlosmarca.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/carlosmarca.com\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/carlosmarca.com\/wp-json\/wp\/v2\/comments?post=13190"}],"version-history":[{"count":0,"href":"https:\/\/carlosmarca.com\/wp-json\/wp\/v2\/posts\/13190\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/carlosmarca.com\/wp-json\/wp\/v2\/media\/14322"}],"wp:attachment":[{"href":"https:\/\/carlosmarca.com\/wp-json\/wp\/v2\/media?parent=13190"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/carlosmarca.com\/wp-json\/wp\/v2\/categories?post=13190"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/carlosmarca.com\/wp-json\/wp\/v2\/tags?post=13190"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}